2026 Financial Wellbeing Impact Awards Winners

June 25 2026, nudge has announced the winners and highly commended organizations and individuals in the 2026 Financial Wellbeing Impact Awards, recognizing employers and leaders delivering measurable impact on workplace financial health.

Eight categories. One incredible room. And a global community that continues to raise the bar on what successful workplace financial wellbeing programs look like.

In its fourth year, the Financial Wellbeing Impact Awards was a night to remember. The entries this year were exceptional. The conversations were energetic. And the work being done across this community is moving the needle for hundreds of thousands of people.

Meet the 2026 WINNERS

These are the organizations and individuals who stood out to the panel of eight expert judges, each winner represents what it looks like to truly commit to the financial health of your people.

Breakthrough financial wellbeing program

For successfully launching a bold, fresh approach to financial wellbeing that's already making a real difference.

Winner: Microsoft

Highly commended: Veep

Best financial wellbeing strategy

For crafting bold, future-focused strategies that light the way forward.

Winner: Siemens Healthineers

Highly commended: Kenvue

Biggest impact on financial health

For delivering bright outcomes that change people’s lives for the better.

Winner: Canada Life UK

Highly commended: Delta Airlines

Wider Business Impact

For boldly integrating financial wellbeing into the very heart of business strategy.

Winner: People's Partnership

Highly commended: Deutsche Bank

Financial wellbeing champion (hall of fame)

For long-standing, shining leadership in financial wellbeing.

Winner: Naomi Alexander, Utility Warehouse

Highly commended: Cornell Staeger, PwC

Biggest impact on benefits or retirement plan uptake

For bold thinking in driving benefits, engagement, and long-term planning.

Winner: Fanduel

Highly commended: BlackRock

Global impact via financial education

For spreading financial confidence across borders and cultures.

Winner: Accenture

Highly commended: PepsiCo

Outstanding commitment to financial wellbeing

For demonstrating long-term commitment to improving financial wellbeing.

Winner: Licensed Trade Charity

Highly commended: Siemens

A word from Tim Perkins, Co-Founder and CEO of nudge

"Four years in, and this community never stops surprising us. Every year we think the bar can't go much higher, and every year the entries prove us wrong. What strikes me most isn't just the quality of the work, it's the genuine care behind it. These aren't tick-box programs. They're organizations that have decided their people's financial lives actually matter, and they've built something real around that belief. That's what we're here to celebrate, and honestly, it just keeps getting better."

A shining panel of judges

None of this happens without the people who gave their time, expertise, and genuine care to the judging process. This year's panel brought together some of the sharpest minds in finance, wellbeing, and beyond:

• Jessica Inskip, Host, Market MakeHer, and Director of Investor Research
• Gethin Nadin, Psychologist, author, and employee wellbeing expert
• Selina Jones-May, Global HR, benefits, and wellbeing leader
• Laura Moore, Financial wellbeing speaker, certified financial coach, and educator
• Emmanuel Asuquo, Financial advisor, TV personality, and author
• Kalpana Fitzpatrick, Financial journalist, author, and podcast host
• Laura Jackson, Global benefits and wellbeing consultant
• Scott Knowles, Financial wellbeing and retirement strategist

Congratulations to every entry, every shortlister, and every winner. See you next year.